For the last decade, most businesses have invested in digital marketing. Marketing, in general, has been around for hundreds of years, but nearly every business has started to invest heavily in digital marketing fairly recently. Digital marketing is now a whole new world. Digital advertising can be a great way to reach out and communicate […]
Tag: Internet Marketing
Website Monetization Trends
This article is going to elaborate on the current website monetization trends in the market. Before that, it would help to have a basic understanding of the term “website monetization”. This monetization is nothing but making the content present on the website generate revenue for the owner of the site. Website monetization involves a long […]
The Promising Future of Online Advertising
The adtech industry has changed extensively over the last few years or so. With the continuous development of technology, online advertising is also evolving rapidly. Digital marketers have paved numerous ways to find their consumers and their needs. From social media platforms to influencer marketing, the online advertising sector will be utilizing every possible means […]
Benefits of Digital Ads With the Changing Global Demands
Whether you start a business, launch a new product line, promote a range, or expand the existing brand – marketing is inevitable. The million-dollar question is what strategy is suitable for your business. Digital marketing is the best for any business. It not only targets the current generation but is faster and more engaging. Let’s […]
Change in the Digital Market Over the Decades
Digital marketing brought a revolutionary change for brands, businesses, and companies of all sizes. The rise of digital advertising brings new trends every decade, and it is crucial to stay abreast with them. However, digital space requirements are very dynamic, and falling short may result in losing the market. You can either hire a digital […]
Mobile Internet Usage Growth in USA
Ever since the hand held devices with internet was introduced in the world of technology, the mobile internet usage has also skyrocketed. When wireless router technology was introduced, it took the world in a storm. But today when mobile internet usage growth in USA is all time high and expected to rise even higher, then […]
Why Internet Marketing is Beneficial Over Traditional Marketing for Small Businesses?
Internet marketing has given a wide scope for small businesses to explore and develop. With the help of Internet marketing small businesses have the ability to increase their online visibility by applying strategies like SEO, PPC, social media, e-mail marketing, banner ads, etc. Internet marketing has many advantages such as, it is cost-effective, message reaches […]
Common Misconceptions on Social Media Marketing among Small Businesses
Social media marketing has gained popularity in the industry today. However, people have some misconceptions on social media marketing. In addition, they underestimate the value and importance of social media. This article, clarifies your common misconceptions on social media marketing. Myth – Social media networking is meant for Teenagers: People have a misconception that Facebook […]
Small Business Marketing – Ideas and Issues
As the owner of a small business, your role is critical for promoting the business. For this, you need to plan a strategy and execute the same within a time horizon. In this article, we will discuss small business marketing: ideas and issues.
AMI Report on Internet Spending by Indian SMEs
There had been a rise in spending on internet products and services by the Indian small and medium businesses (SMBs) having up to 999 employees. According to the AMI study, it was revealed that an amount of US $1.45 billion was spent in 2009 by the SMBs in India. When compared with the other ICT […]